Which of the following is considered a SBR data collection method?

Which of the following is considered a SBR data collection method?

A. Blood draws

B.Interviews

C. Physical exams

D. Hearing/audiologícal screenings

Answer: B.Interviews

Among the various data collection techniques, the interview is one of the most widely used techniques used in Social and Behavioural Research (SBR). Thus, this approach enables the researchers to obtain qualitative data that are more personal and specific than quantitative data about the participant’s experience of the situation or attitude and behaviour regarding the enterprise. So overall, interviews are considered to be rather helpful in SBR because this method helps to gain rather detailed and contextualised information about social occurrences and views of people. For example, a researcher researching the effects of social media on the mental well-being of teenagers might use open-ended questions where he or she engages adolescents and asks them what they feel and think about social media use. From such interviews, the researcher may be able to elicit finer details on the perceived impact of social media on the self-esteem, social contacts and well-being of today’s teenagers – details that cannot be easily gathered using a questionnaire or survey. Interviews can be conducted in a formal way where the questions are standardized, semi-formal where some questions are asked but follow-up questions may be allowed and or informal where the participant is allowed to express his or her opinions. The outlined flexibility allows interviews as either general or context-specific instruments used in the framework of SBR. Also, interviews enable the researcher to assess the respondents’ tone, and gestures, and stress some aspects to get more nuanced information concerning the researched topic. The other data collection methods are more pertinent to the amassing of data in medical or clinical research; nonetheless, they are not deemed primary SBR data collection methods, the latter of which encompass blood draws, physical exams, and hearing screenings.


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